This year’s Pantone 2018 color of the year pick, Ultra Violet has everyone in the floral industry cheering!  Many are touting it to be extremely “florist friendly”.

Pantone 2018 color

Photo via Pantone

This inspirational color which represents counterculture and non-conformity is versatile and can be incorporated into any arrangement. The color chosen by Pantone each year comes to exemplify not only what is trending in the floral industry but in the entire design community as well. Wholesale flowers come in so many colors but purple is one that many people tend to flock toward. Purple stock, lisianthus, irises, and tulips are just a few of the great options available. This intense and moody shade of purple exhibits undertones of blue and red creating a mysterious feel. There are so many options when it comes to designing with a color like this!

Pantone 2018 color

For the retail florist, this is a great opportunity to build sales for your shop! Set up some beautiful displays in your floral cooler showcasing Ultra Violet designs and colors that pair well. Pantone’s selection looks amazing with shades of green, pink, cream, white, and even yellow. You can also go for a uniform look by pairing with other varying shades of purple and lavender. We know that many brides will be asking for this color in 2018, so be sure to stock up!!

Here at Main Wholesale Florist, we have a huge variety of flowers and greens to help you create the perfect Ultra Violet arrangements! Come and visit both our New Jersey and New York locations where we can assist you to choose the freshest quality product. Did you know that you can also have your flowers delivered directly to your retail location using our Flower Express service?

Pantone 2018 color

What do you think of Pantone’s color of the year? Do you think it will be a hit with your customers? Let us know!!